Just as professional drivers rely on cutting-edge engineering to push the limits of human performance, today’s creatives are harnessing AI as their ultimate co-pilot — propelling ideas from concept to execution at record speed. In conversation, industry leaders will explore how AI is not replacing creativity but amplifying it, giving marketers, designers, and storytellers the tools to dream bigger, move faster, and deliver more resonant work. With data as the high-octane fuel powering AI’s precision, the dialogue will uncover how human imagination and machine intelligence are merging to create authentic, culturally relevant, and boundary-pushing creative work.
Shergul Arshad
Head of North America
Rafa Flores
Chief Product Officer
Justin Johnson
Global Marketing and Partnerships Expert, Former Head of Market Development at Acorns
Joe Lazer
Chief Marketing Officer (Fractional)
Don McGuire
Senior Vice President, Chief Marketing Officer
Elizabeth O’Brien
Program Director, Global Sports & Entertainment Sponsorship Marketing
Bryson Shellito
Head of Growth Marketing
Kristina Windham
Executive Brand Advisor
Karen Wood
Chief Marketing Officer
Liz Kneebone
Vice President, Community Programs and Development