SMW LA: The Future of the Creator Economy 

Hosted by Adweek in partnership with Whalar

On July 1, Adweek will bring together a select group of Creators, Celebrity Influencers and Business Innovators and Brands at the Sunset Marquee for an exclusive invite-only event during Social Media Week LA.

The Creator Economy has exploded in recent years and generated 10B in advertising spend in 2020. Creators have diversified the ways in which they generate income and with the rise of NFTs, and the prosect of a decentralized Internet, together with new formats and mediums in which Creators can build audience, the opportunities are limitless and if brands wish to participate in this new economy, they are going to fundamentally shift their thinking.

During this 4-hour event we will hear from an entrepreneur who is building the next creator platform on the Blockchain, creators who are capitalizing on these new opportunities and agencies and brand builders who are driving innovation in this new space.

Featured Speakers

Toby Daniels
Full Name
Toby Daniels
Job Title
Chief Innovation Officer
Company
Adweek
Laylo Qasim
Full Name
Laylo Qasim
Job Title
TikTok Creator
Company
@layloqasim
Justin Rezvani
Full Name
Justin Rezvani
Job Title
Founder and Chief Executive Officer
Company
N2N2
Dan Muthama
Full Name
Dan Muthama
Job Title
TikTok Creator
Company
@strawhatdan
Danielle Canty
Full Name
Danielle Canty
Job Title
Co-Founder and President
Company
BossBabe
Stacy Thiru
Full Name
Stacy Thiru
Job Title
TikTok Creator
Company
@stacythiru
Samir Chaudry
Full Name
Samir Chaudry
Job Title
Co-Founder and President
Company
Colin and Samir
Challan Trishann
Full Name
Challan Trishann
Job Title
TikTok Creator
Company
@challxn
Sir Carter
Full Name
Sir Carter
Job Title
TikTok Creator
Company
@sirthestar
Dare Ajibare
Full Name
Dare Ajibare
Job Title
TikTok Creator
Company
@captaindare

Agenda at a Glance

9:30AM PDT

Breakfast and Welcome

Toby Daniels, Chief Innovation Officer, Adweek

10:00-10:45AM PDT

Breakouts and Networking

Participants will be divided into smaller groups to discuss relevant topics

10:50-11:25AM PDT

TikTok Creators: Unlocking Success With Creativity and Authenticity

Cast of The Crib Around The Corner, Adweek's Creator House of the Year

11:35AM-12:00PM PDT

The New Creator Economy
Will Be Distributed

Justin Rezvani, Founder & CEO, N2N2
Danielle Canty, Co-Founder and President, BossBabe
Samir Chaudry, Co-Founder and President, Colin and Samir

12:00PM PDT

Lunch Reception and Fireside Chat

Max Lugavere, NYT Best-Selling Author, Host of The Genius Life Podcast

This is an invite-only event, and to ensure we follow CDC guidelines for in-person gatherings, we are capping attendance at 50 people and are requiring that all attendees show proof of Vaccination, a negative PCR test (within 24 hours of event time) or proof of antibodies from having COVID-19 in the past six months.

WHEN: Thursday, July 1st | 9:30AM - 2:00PM PDT

WHERE: Sunset Marquis | 1200 Alta Loma Rd, West Hollywood, CA 90069

While we have taken all reasonable measures to ensure your safety at this event, by clicking RSVP NOW (or “by entering the event” if signing in person), you acknowledge and agree to release Adweek LLC, its directors, officers, employees, and its affiliated sponsors and partners from any and all liability associated with contracting infectious disease, including Covid-19.