Take a moment to cool off, step away and digest your learnings. Whether it's beauty, health and wellness, fashion or food and beverage, you can choose from a variety of our Taste of Brandweek Experiences. Each session offers informal and intimate networking and a brief retreat to enjoy interactive introductions to groundbreaking products, presented by the founders and brand leaders themselves. You'll receive a physical product and take away leadership learnings that you can apply to your own role. Please note, Taste of Brandweek sessions are limited capacity and only available to Consumer Brand pass holders. You may select your experience when you register or by updating your registration.

Monday, September 12, 2022
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Taste of Brandweek: E11EVEN Vodka
Taste of Brandweek: E11EVEN Vodka
Taste of Brandweek: E11EVEN Vodka
Michelle Beauchamp
Michelle Beauchamp - E11EVEN Vodka

Session details to be announced.

Taste of Brandweek: Fishers Island Lemonade
Taste of Brandweek: Fishers Island Lemonade
Taste of Brandweek: Fishers Island Lemonade
Bronya Shillo
Bronya Shillo - Fishers Island Lemonade

Session details to be announced. 

Taste of Brandweek: Lime Crime
Taste of Brandweek: Lime Crime
Taste of Brandweek: Lime Crime
Andrea Blieden
Andrea Blieden - Lime Crime

Join Andrea Blieden for a discussion on the best practices learned and challenges faced in repositioning Lime Crime to drive a new generation of consumers, retailers and content creators. From rerooting the brand in radical transparency and dropping consumer prices, to humanizing her support team and expanding the brand’s retail footprint, Andrea will be all hands with vocaling her passion in making Lime Crime, once again, a leading beauty brand.

Taste of Brandweek: Privé Revaux
Taste of Brandweek: Privé Revaux
Taste of Brandweek: Privé Revaux
Scott Mercer Maureen Cavanagh George Schmidt
Scott Mercer - Privé Revaux
Maureen Cavanagh - Privé Revaux
George Schmidt - Privé Revaux

Prive Revaux is a fashionable eyewear brand co-founded by Jamie Foxx, Hailee Steinfeld and Ashley Benson. Join the company's President, George Schmidt, Chief Operating Officer, Maureen Cavanaugh and Vice President of Brand Marketing, Scott Mercer, to hear about the brand's impressive transformation and how they achieved status as a favorite of both celebrities and the masses. Get a behind-the-scenes look into the brand's journey and where they're heading next.

Tuesday, September 13, 2022
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Taste of Brandweek: Glamnetic
Taste of Brandweek: Glamnetic
Taste of Brandweek: Glamnetic
Kevin Gould
Kevin Gould - Glamnetic

Join Kevin Gould, Founder and CEO of Kombo Ventures and Co-founder of beauty brands Glamnetic, Insert Name Here and Wakeheart, as he shares his expertise on how to build a successful omnichannel beauty brand in 2022.

Taste of Brandweek: How to Reinvent an Overlooked, Yet Crucial, Product Category
Taste of Brandweek: How to Reinvent an Overlooked, Yet Crucial, Product Category
Taste of Brandweek: How to Reinvent an Overlooked, Yet Crucial, Product Category
Andrea Lisbona
Andrea Lisbona - Touchland

Join Chief Executive Officer of Touchland, Andrea Lisbona Vives, as she explains how to turn a commodity into a lifestyle brand. She'll share how product reinvention, sales strategy and promotional strategy play into it and how Touchland has transformed mundane personal care routines into trusted, sought-after rituals. 

Touchland has created a brand that bridges fashion, beauty and hygiene—all out of the hand sanitizer product category. Get a behind-the-scenes look at the strategy that has quickly established the brand as a cult favorite among celebrities and how they've successfully garnered an engaged social media following with 24M views on TikTok and 250k+ followers across TikTok and Instagram.

Taste of Brandweek: Ranch Water
Taste of Brandweek: Ranch Water
Taste of Brandweek: Ranch Water
Katie Beal Brown
Katie Beal Brown - Ranch Water

Katie Beal Brown is the Founder and CEO of Lone River Beverage Co. In this session, she'll discuss how she created and grew a badge brand in a commoditized space during the global pandemic. Brown's commitment to innovation and authentic storytelling rooted in West Texas tradition helped to capture consumers, propelling Lone River Ranch Water to pioneer the Ranch Water/Agave Seltzer sub segment of hard seltzer, which continues to lead as the No. 1 Ranch Water hard seltzer nationally.

Wednesday, September 14, 2022
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Taste of Brandweek: Body and Mind: How Hyperice Transformed Into a Holistic Wellness Brand
Taste of Brandweek: Body and Mind: How Hyperice Transformed Into a Holistic Wellness Brand
Taste of Brandweek: Body and Mind: How Hyperice Transformed Into a Holistic Wellness Brand
Sarah McDevitt Andrew Samson
Sarah McDevitt - Hyperice
Andrew Samson - Hyperice

Hyperice is known for their recovery technology. The brand’s products have been used by notable athletes including Patrick Mahomes, Ja Morant, Naomi Osaka and Rory McIlory. The company’s 2021 acquisition of Core, a meditation and mindfulness trainer, has allowed the brand to expand into a new vertical and further define its future as a power player in strengthening physical and mental health.

Join Andrew Samson, VP and Head of Global Marketing at Hyperice along with Sarah McDevitt, Founder and Head of Mind Technologies at Core to hear more about why the entry into mental wellness was an important step in the company’s evolution and the strategy of Hyperice in repositioning the brand to encompass a holistic approach to wellness that embraces inclusivity and accessibility while still retaining its original purpose to deliver an elite-level recovery solution.

Taste of Brandweek: House of Wise
Taste of Brandweek: House of Wise
Taste of Brandweek: House of Wise
Amanda Goetz
Amanda Goetz - House of Wise

During the pandemic, House of Wise Founder and CEO, Amanda Goetz, left her corporate job to create a wellness company. The business is now transforming the way we talk about health through an effective community-led approach. House of Wise is made for women but works for all. The brand’s full spectrum of CBD products targets sleep, sex, stress and strength. Through an authentic brand identity that champions expert-led content, a connected community and effective products, House of Wise has helped prompt a shame-free, stigma-shattering conversation around women’s health. 

House of Wise achieved $1m in sales in their first year without Google and Facebook, given their barriers on CBD marketing. Join Amanda Goetz as she breaks down how “Vice” categories are paving the way for all direct-to-consumer brands and the importance of micro-affiliate marketing. She’ll also explain how House of Wise is building the future of health and wellness through a community-led commerce strategy that emotionally connects the brand to its audience.

Taste of Brandweek: STATE Bags
Taste of Brandweek: STATE Bags
Taste of Brandweek: STATE Bags
Jacq Tatelman
Jacq Tatelman - STATE Bags

State Bags is reimagining the backpack product category by continuing to embrace purpose through its commitment to give back and shift narratives around social justice. Exciting collaborations, fresh and thoughtful designs and a willingness to test new marketing strategies have helped the business to transform into a lifestyle brand that's engaging consumers and making a real difference for American families in need.

Taste of Brandweek: Vacation Inc
Taste of Brandweek: Vacation Inc
Taste of Brandweek: Vacation Inc
Lach Hall
Lach Hall - Vacation Inc

Vacation Inc. is making sun care more fun while infusing nostalgia and enhancing leisure along the way. Fueled by a shared passion for creative brand building and product innovation, the company — which launched in 2021 — has already received over a dozen prestigious awards including accolades from GQ, Esquire, Shape and Refinery29. They've also recently entered into Ulta Beauty stores nationwide. The company's rapid success has been powered by a marketing approach that utilizes creativity and immersive customer experiences at every touchpoint. Hear from co-founder Lach Hall about how this tactic has helped Vacation Inc. offset acquisition costs while fostering a uniquely engaged and ever-growing community.

Thursday, September 15, 2022
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Taste of Brandweek: Dr. Squatch
Taste of Brandweek: Dr. Squatch
Taste of Brandweek: Dr. Squatch
Josh Friedman
Josh Friedman - Dr. Squatch

Join Chief Marketing Officer at Dr. Squatch, Josh Friedman, as he shares his experience building and scaling the men's organic and natural soap brand. He'll discuss the Dr. Squatch growth journey, from very limited direct-to-consumer executions to a large-scale omnichannel strategy.

Taste of Brandweek: ŌURA Health
Taste of Brandweek: ŌURA Health
Taste of Brandweek: ŌURA Health
Karina Kogan
Karina Kogan - ŌURA Health

Over the last three years, Oura has expanded its capabilities, releasing features and designs for new target audiences. From women’s health specialists and researchers at UCSD, UCSF and more, to the fitness platform Strava and most notably, the global luxury fashion house Gucci, Oura has identified unique brand partners that not only help to reach these new audiences where they are, but also engage partners that share a similar mission. Join Oura's CMO Karina Kogan to learn how to seek out the right partners to increase brand awareness and maximize audience engagement.

Taste of Brandweek: Poptritional
Taste of Brandweek: Poptritional
Taste of Brandweek: Poptritional
Courtney Adeleye
Courtney Adeleye - Poptritional

When her personal hair journey became her calling, Courtney Adeleye, Founder and CEO of Olbali Brands and Founder of The Mane Choice, set out to build a beauty empire with innovation at its core.

Adeleye has made it her mission to create products that solve problems for her consumers, and her disruptive marketing approach has helped her to cultivate a loyal following of customers who are passionate about her brands. Join Adeleye as she discusses how staying connected to consumers and understanding their needs gives her the ability to create products that serve a larger purpose.

Taste of Brandweek: Safely
Taste of Brandweek: Safely
Taste of Brandweek: Safely
Jelina Saliu
Jelina Saliu - Safely

Safely is a plant-powered home cleaning products company co-founded by supermom Kris Jenner. Join the company's President and Chief Innovation Officer, Jelina Saliu, as she shares the strategy behind Safely's rapid success. The brand has already inked partnerships with Walmart and Bed, Bath & Beyond by leveraging the expertise of seasoned ecommerce, product development and digital marketing professionals along with the business acumen and name recognition of celebrity co-founders Emma Grede and Kris Jenner. 

Over the past year, the company has focused on building out a customer experience and product selection that transcends the A-List, becoming a staple for families everywhere. In this session, Saliu will discuss how Safely has grown, what she’s learned from customers and how she’s transforming Safely into a national brand that's greater than the sum of its parts.