Adweek’s exciting tentpole summit Brandweek returns for its fourth year September 20-23 as an engaging virtual summit, welcoming attendees to a unique experience of lively sessions of various formats intended to educate, entertain and connect the community.

With the development and disbursement of a vaccine in record-breaking time, the massive move into IPOs, an ongoing tussle with Big Tech, for marketers, 2021 has been yet another transformative, uncertain year. Business leaders have had to remain agile and engaged with shifting consumer concerns and demands coupled with societal transformation. Over the course of four days, brand leaders from the world’s top brands will take to the virtual stage for interactive discussions focused on solutions for building a promising, innovative future in the marketing and advertising industry and lead masterclasses on topics key to personal and professional growth. 
 

Pre-sale rates expire June 7. Register today to save up to $350

AGENDA AT-A-GLANCE

Day One — Sept. 20

THE GREAT AWAKENING

2020 and the global pandemic served as a catalyst for reinvention within the marketing and advertising industry. As social distancing continued into the spring and we anticipate a new world to order set in during the summer months, new rules of engagement have started to form. How have shifting consumer habits and spend, coupled with technological advancements and privacy concerns, inspired a new way of thinking and delivering a return on spending? On the first day of Brandweek, we welcome industry leaders to speak to marketing’s great awakening.

Day Two — Sept. 21

THE TRAILBLAZERS

Taking the road less traveled hasn’t always been favorable. However, some of the greatest triumphs are the result of calculated risks. Leveraging complex tech stacks, prioritizing brand purpose, and personalizing messaging at scale are just a few ways of reaching consumers and building valuable consumer relationships. Today, we invite trailblazers and pioneers to the stage—those who have successfully forged their own paths for connecting with consumers.

Day Three — Sept. 22

THE CREATORS

Creativity serves as the bloodline for the industry. Seismic societal and organizational changes have resulted in an understanding that brands are no longer just brands. Brands must now serve as representatives of ideals and purpose. Today, we highlight the creators behind brand positioning and innovation.

Day Four — Sept. 23

THE BRANDS OF THE FUTURE

Rather than reflect on the industry’s past, we must look to the future and the endless possibilities ahead. The global pandemic served as a great awakening, with consumer behaviors changing at warp speed and marketers reacting just as fast to meet them. Today, we invite brand leaders of tomorrow to take to the stage to discuss transformation and future-proofing your organization.

PASSES

CONSUMER BRAND PASSES
(You work for a consumer brand whose primary business is B2C.)

Standard Brand Pass

$175

$349

Register by June 28 to save 50%

  • 4 days of live Main Stage content 
  • Live Masterclasses
  • Speaker Q&A Sessions 
  • Taste of Brandweek Experiences 
  • Brandweek Networking 
  • Access to Brandweek LinkedIn Group 
  • Daily Brandweek email recap curated by Adweek Editors 
  • On-demand access to Brandweek content for one (1) month post-event
  • $300 credit towards Brandweek 2022 (Terms and Conditions may apply)

Brand Passport Pass

$1,299

$5,000

  • 4 days of live Main Stage content 
  • Live Masterclasses
  • Speaker Q&A Sessions 
  • Taste of Brandweek Experiences 
  • Brandweek Networking 
  • Access to Brandweek LinkedIn Group 
  • Daily Brandweek email recap curated by Adweek Editors 
  • On-demand access to Brandweek content for one (1) month post-event
  • Passes to:
    • Brandweek Sports Marketing 2021  
    • Challenger Brands Summit 2022
    • Brandweek 2022 (value of $3,000) 
  • 1-year Adweek+ digital subscription (a value of $349)*
    *Valid for new subscribers only

B2B PASSES: AGENCY, MEDIA, TECH, SOLUTION PROVIDER
(You work for an agency, media, technology, solution provider or other B2B business.)

Standard B2B Pass

$324

$649

Register by June 28 to save 50%

  • 4 days of live Main Stage content 
  • Live Masterclasses 
  • Brandweek Networking 
  • Access to Brandweek LinkedIn Group 
  • Daily Brandweek Recap curated by Adweek Editors 
  • On-demand access to Brandweek content for one (1) month post-event
  • $200 credit to Brandweek 2022 (Terms and Conditions may apply)

B2B Passport Pass

$2,599

$9,000

  • 4 days of live Main Stage content 
  • Live Masterclasses 
  • Brandweek Networking 
  • Access to Brandweek LinkedIn Group 
  • Daily Brandweek Recap curated by Adweek Editors 
  • On-demand access to Brandweek content for one (1) month post-event
  • Passes to:
    • Brandweek Sports Marketing 2021
    • Challenger Brands Summit 2022
    • Brandweek 2022 (value of $5,999) 
  • 1-year Adweek+ digital subscription (a value of $349)*
    *Valid for new subscribers only

Special rates and discounts are available for current Adweek+ subscribers, undergraduate students and non-profits, please contact us here.

THE BRANDWEEK COMMUNITY

Brandweek Masters Live is a Webby Honoree in Virtual & Remote: Best Festival or Conference

“I would describe Brandweek in one word: extraordinary.”

“Brandweek provided me an opportunity to hear from some of the world's best marketers and communicators. I loved the variety of speakers and topics, as well as the opportunity engage with other attendees — both through the live chat, as well as one on one meetings. The team at Adweek provided another top-notch experience for marketers, as well as provided opportunities for personal development and growth.”

"It's going to take some time to fully digest all the great content! So grateful to have ongoing access to glean anything I may have missed first round ...Looking forward to attending an in-person Brandweek in the future to be able to meet other attendees IRL!"

“Brandweek is a must-attend conference for every marketer.”

“BRANDWEEK is one of the best marketing events I have attended. The caliber of speakers, campaign ideas, sharing of new tactics and Q&A allow any company no matter their size the ability to implement one or two new ideas. This is the place to learn, meet new people and have fun all at the same time. Well worth the money and time!!!"

“Brandweek 2020 provided many topics on brand and eye-opening perspectives on them. Loved 2020 and can't wait for next year."

"This year's [2020] virtual Brandweek Live was great! The Masterclass content was very informative and hearing from the Brand Genius group was also insightful. Hearing from these incredible marketing leaders was a great source of inspiration and gave me the boost I needed during these disconnected times."

THE ROAD TO BRANDWEEK

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