Where the marketing ecosystem comes together

Nothing in the marketing industry should happen in silos. Now more than ever, collaboration is critical. And marketers, agencies, adtech, newtech, data providers and even non-marketers—not to mention other C-suite executives—need to be in lockstep. To realize their ultimate potential, they must work together at speed to create a single purpose, a single mission, a single team—and a shared view and knowledge of the ever-changing consumer, customer and strategy priorities.


Join us for Adweek X as we gather diverse teams, leadership members and strategic thinkers to exchange perspectives and priorities on how we as brands, businesses and the world can best move forward. It’s a unique opportunity to learn from the new and different to break down silos and achieve greater success—together.

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As an early marketing director to a growing company, hearing all these successful companies discuss their success stories and their tactics was extremely motivational. I cannot wait to implement these to our brand and grow!

View All 80+ Industry Speakers Including...

Albert Camus
Philosopher
Algiers
Obele Brown-West
President
Tracer
Jane Doe
Position at company
Company Inc
Calvin Chan
Chief Executive Officer and Founder
Legitimate
Søren Kirkegard
Sadfellow
The Netherlands
Obele Brown-West
President
Tracer
Calvin Chan
Chief Executive Officer and Founder
Legitimate
Albert Camus
Philosopher
Algiers
Søren Kirkegard
Sadfellow
The Netherlands
Jane Doe
Position at company
Company Inc
Jane Doe
Position at company
Company Inc
Søren Kirkegard
Sadfellow
The Netherlands
Obele Brown-West
President
Tracer
Calvin Chan
Chief Executive Officer and Founder
Legitimate
Albert Camus
Philosopher
Algiers
As an early marketing director to a growing company, hearing all these successful companies discuss their success stories and their tactics was extremely motivational. I cannot wait to implement these to our brand and grow!

Fascinating Topics

Global Reach

The nuance and importance of multinational strategy and common language in an era of borderless media platforms.

Exponential Alliances

The executives—marketing and non-marketing alike—who need to partner in meaningful and unconventional ways to power businesses forward. 

The New Definition of Cross-Functional Teams

How CMOs need to drive change in terms of who comprises the marketing organization—often pulling from other disciplines.

Shoot for the Stars

Your newest influencers are a different sort of celebrity—vocal, visible, unpredictable—human. Harness the unique strength of and align with unlikely superstars who bring a new depth of realness to what you offer.

Startup Scene

How partnering with hot new companies and investors can drive your brand into historic realms.

Unlocking Academia

Treasure troves of research, data and knowledge lie in the hallowed halls of education institutions; marketers who can connect dots between marketing education and practice can uncover implementable learnings.

Future FWRD

Connecting the diverse future-makers in this industry and in culture and society with the C-level marketers at the helm of some of the world’s foremost brands for mutual learning.

The Next Era of Brand Mashups

They’re everywhere: Brands who draft off of each other’s brand equity to realize a true 1+1=2. We’ll unpack how they select each other and how they craft mutual goals—and to what end.

A for Agencies

Now more than ever, agencies need to be real and relevant business partners for marketers. We’ll explore our new era of agency-brand partnerships amid redefinition.

Exponential Tech

The next-level platforms and technologies designed to push your brand into new realms of relevance and engagement.

Data Driven

The data and data resources that enable marketers to unearth new and diverse customer-engagement possibilities.

As an early marketing director to a growing company, hearing all these successful companies discuss their success stories and their tactics was extremely motivational. I cannot wait to implement these to our brand and grow!

Unmissable ExperIENCEs

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