Crack the Code: Audio's Next Play 2023

Crack the Code: Audio's Next Play 2023
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Agenda

  • Thursday, October 5, 2023
10:00 AM - 10:05 AM
 
Opening Remarks
 
Colin Daniels - Adweek
Colin Daniels
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10:05 AM - 10:25 AM
 
The Power of Sonic Branding: From Secret Weapon to Marketing Must-Have
 
John Taite - Made Music Studio
Colin Daniels - Adweek
John Taite Colin Daniels
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10:25 AM - 10:45 AM
 
Unlocking the Sound of Success: Maximizing Revenue by Maximizing Audio
 
Paul Suchman - Audacy
Chris Ariens - Adweek
Paul Suchman Chris Ariens
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10:45 AM - 10:55 AM
 
Navigating the Sonic Landscape: The State of Audio Advertising with dentsu Media 
 
Diana Anderson - dentsu Media
Diana Anderson
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10:55 AM - 11:15 AM
 
Born to Mix: How Absolut Has Mastered Consumer Communication
 
Matt Foley - Absolut
Al Mannarino - ADWEEK
Matt Foley Al Mannarino
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11:15 AM - 11:35 AM
 
Rise of the Machines With SXM Media’s Studio Resonate

A Human vs. AI Rumble 

Steve Keller - SXM Media's Studio Resonate
Steve Keller
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11:35 AM - 11:55 AM
 
Hex Code Black (#000000): Candid Conversations on Creativity and Careers
 
Reonna Johnson - Deutsch LA
Colin Daniels - Adweek
Reonna Johnson Colin Daniels
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11:55 AM - 12:15 PM
 
Decoding the New American Consumer with Gayle Troberman
 
Gayle Troberman - iHeartMedia, Inc.
Gayle Troberman
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12:15 PM - 12:35 PM
 
Soundscapes of Innovation: The Latest Insights from Spotify, WPP and Neuro-Insight
 
Marion Boeri - Spotify
Pranav Yadav - Neuro-Insight US
Kelechi Nwankwoala - Mindshare
Catherine Perloff - Adweek
Marion Boeri Pranav Yadav Kelechi Nwankwoala Catherine Perloff
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12:35 PM - 12:40 PM
 
Closing Remarks
 
Colin Daniels - Adweek
Colin Daniels
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