A seamless, frictionless and intuitive buying experience across all touchpoints, devices and contexts remains paramount for brands seeking to garner preference and loyalty in an ever-more-fractured world.
Melding brand storytelling and sales has never been more important, and new technologies—looking at you, AI—enable that in dynamic new ways.
At Commerceweek, we’ll explore the internal skills, capabilities and investment necessary now to deliver the best brand commerce experiences across a digital ecosystem, as well as the role of creativity—in all of its definitions—in selling effectively and consistently, tapping into consumer and customer proclivities and priorities through powerful data analytics.
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THE 2024 COMMERCEWEEK SPEAKER LINEUP
Evan Moore
Senior Vice President, Commerce Partnerships, NBCUniversal Advertising and Partnerships
NBCUniversal
Risa Crandall
Senior Vice President, CPG and BevAlc Strategy and Sales
Aki Technologies, the Media Division of Inmar Intelligence
Event Passes
Please take a moment to review eligibility criteria for the Commerceweek pass types. If you accidentally register for the incorrect pass type (based on your organization and role) you will be notified via email and required to correct your pass type. If you have any questions regarding eligibility, please contact us here and we will be happy to assist you in selecting the correct pass type.
Special discounts are available for Adweek+ Subscribers, undergrad students, non-profits and teams—inquire here.
Brand and Marketer
Pass
Save 10% with group rate passes
- In-person access to two days of insightful sessions with industry leaders.
- Unrivaled networking: make industry connections during networking breaks, meals and the evening cocktail reception.
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Unlimited access to on-demand content for one year.
You are currently employed at a consumer brand (eg. retail, food & beverage, travel, consumer electronics, CPG, automotive, retail banking, entertainment and sports), in a marketing, brand or product management, management, creative, innovation, production, social media, or operations role.
Or, you are a B2B marketer not doing business in the marketing, advertising or media industry (you are not employed at an agency, media, mar-tech, ad-tech organization or other solution provider serving the marketing, agency and media industry).
Agency and Media
Pass
Save 10% with group rate passes
- In-person access to two days of insightful sessions with industry leaders.
- Unrivaled networking: make industry connections during networking breaks, meals and the evening cocktail reception.
-
Unlimited access to on-demand content for one year.
You are currently employed at an agency or media organization (includes digital, TV and print media). Or you are a consultant.
Technology, Software, Solution Provider Pass
- In-person access to two days of insightful sessions with industry leaders.
- Unrivaled networking: make industry connections during networking breaks, meals and the evening cocktail reception.
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Unlimited access to on-demand content for one year.
You are currently employed at a business technology (mar-tech, ad-tech) organization, or other vendor or solution provider whose primary business is providing a service or solution to consumer brands and other businesses. Limited to 3 attendees per company. Limited capacity.
Virtual
Pass
Save 10% with group rate passes
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Unlimited virtual access to all Main Stage session content live and on-demand for one year.
Key Takeaways
The Key to Delightful Commerce Experiences
It’s no secret that delivering seamless, frictionless, personalized commerce experiences is essential to driving sales, but the how can be a little more challenging to dissect. At Commerceweek, we’ll gather leaders in the commerce space to dig into how you can build smooth, efficient and effective commerce environments that keep your customers coming back, time and time again.
Commerce <> Brand
Commerce encompasses so many touchpoints with your customers and audiences, and when harnessed properly, it can be a powerful tool to driving customer engagement and brand. At Commerceweek, we’ll explore how you can use the latest commerce advancements to power customer growth, engagement and your brand.
Where’s Your Dollar Going?
So Many Media Channels, So Many Best Practices
OOH, digital, in-store, in-game, social media, connected TV, and beyond, with so many channels it can be challenging to determine which to use, when, and how to connect the dots in omnichannel marketing. Join industry leaders as they discuss the landscape, how best to harness it—and for what. You’ll leave with best practices for each channel and a game plan to elevate your commerce marketing campaigns.
The 'Phygital' Frontier
Get insights into how you can unlock the phygital frontier for your brand by harnessing AR and VR environments, and how best to do so.
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AT ETC VENUES
360 Madison Avenue, 4th floor
Midtown East, New York
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