Tuesday, October 29, 2024
8:30 AM - 9:30 AM  Breakfast and Registration
9:30 AM - 9:35 AM  Opening Remarks
9:35 AM - 10:00 AM  Live Podcast Recording
10:00 AM - 10:25 AM  Tiers of Joy: How Ad-Supported Streaming is Changing TV
10:25 AM - 10:50 AM  Media Mavericks Unveiled: Exploring The Role of The Chief Media Officers In 2024
10:50 AM - 11:20 AM  Networking Break
11:20 AM - 11:45 AM  Never Content With Content: Evolve or Die
11:45 AM - 12:10 PM  Amazon's Sports Playbook: From TNF to NBA
12:10 PM - 12:35 PM  Part I: Foundations and Legacy
12:35 PM - 1:35 PM  Lunch
1:40 PM - 2:10 PM  Mediaweek Workshop Series
2:15 PM - 2:40 PM  Capturing Culture: How Brands Can Lean into Entertainment to Get Audiences Buzzing 
3:05 PM - 3:30 PM  Buy Buy Buy: How AI is Influencing Today’s Media Buying
3:30 PM - 4:00 PM  Networking Break
4:00 PM - 4:15 PM  Insight Moment With Matt Britton From Suzy
4:15 PM - 4:40 PM  Discovery Session
4:40 PM - 5:05 PM  Hindsight is 2024: Newsers Reflect on the Narratives That Define the 2024 Election and the future of Political Media
5:05 PM - 5:15 PM  Closing Remarks
5:15 PM - 6:30 PM  General Attendee Reception
5:15 PM - 6:30 PM  ADWEEK Connect
Wednesday, October 30, 2024
8:30 AM - 9:30 AM  Breakfast and Registration
9:30 AM - 9:35 AM  Opening Remarks
9:35 AM - 10:00 AM  Stream Shift: Navigating the New Wave of TV
10:00 AM - 10:25 AM  TechTunes: The Fusion of Music, Media, and Innovation
10:25 AM - 10:50 AM  Navigating the Nuances of Retail Media Networks
10:50 AM - 11:20 AM  Networking Break
11:20 AM - 11:45 AM  Marketing Vanguard Podcast Live With Gary Vaynerchuk
11:45 AM - 12:00 PM  Discover the NextGen Media Trends That are Leveling Up Brand Success
12:00 PM - 12:15 PM  Discovery Session
12:15 PM - 12:40 PM  Part II: Innovation and Evolution
12:40 PM - 1:40 PM  Lunch
1:40 PM - 2:05 PM  Buy or Sell: The State of TV Measurement
2:05 PM - 2:30 PM  Fireside with Dotdash Meredith CEO Neil Vogel
2:30 PM - 2:55 PM  How Social Commerce is Growing Brands
2:55 PM - 3:10 PM  Networking Break
3:10 PM - 3:25 PM  AI-Driven Media: The Rise of Generative Creativity
3:25 PM - 3:40 PM  Bringing the Brief to Life: Merging Technology and Culture
3:40 PM - 4:05 PM  Harnessing the Power of Fandom in the Media Industry
4:05 PM - 4:30 PM  Discovery Session
4:30 PM - 4:35 PM  Closing Remarks
5:30 PM - 6:30 PM  ADWEEK Connect
5:30 PM - 6:30 PM  General Attendee Reception