Agenda: ADWEEK House: Advertising HQ 2026

1:35 PM - 1:55 PM

Featured Conversation with Ibotta

Krystle Rocci

Integrated Strategy Director

2:00 PM - 2:45 PM

Health Has Entered Its Most Influential Era

Featured Group Chat Presented in Partnership with Publicis Health

Matt McNally

Global Chief Executive Officer

Jenny Rooney

Chief Brand and Community Officer

3:00 PM - 3:30 PM

The Leaders Behind ADWEEK's Fastest-Growing Agencies

Presented by TikTok

Gogi Gupta

Founder

Jeremy Heilpern

Jeremy Heilpern

Founder and Chief Executive Officer

Alison Weissbrot

Alison Weissbrot

Executive Editor

3:40 PM - 4:00 PM

Featured Conversation with Atmosphere TV

Lindsay Sutton

Senior Vice President, Head of Marketing

4:10 PM - 4:55 PM

Building the Right Bench

Marketing Vanguard Roundtable Presented by Weber Shandwick

Jon Bellante

Chief Marketing Officer

Karen Pugliese

Chief Executive Officer

Jenny Rooney

Chief Brand and Community Officer

5:00 PM - 5:10 PM

Featured Conversation with TikTok

5:10 PM - 5:20 PM

Featured Conversation with TikTok

5:30 PM - 7:00 PM

ADWEEK's Fastest Growing Agencies 2026 Celebration

Presented by TikTok

Healthcare in Focus at ADWEEK House

Conversations Presented in Partnership with Real Chemistry

9:00 AM

General Breakfast // Doors Open

10:00 AM - 10:45 AM

From First Buy to First Choice

Featured Group Chat Presented in Partnership with Inmar Media

Angela DiLemme

Group Vice President, Omnichannel Strategy

Lauren Johnson

Deputy Editor, Retail Media and Commerce

10:50 AM - 11:10 AM

The Science of Taking Bigger Swings

Featured Conversation with PebblePost

Nathan Quinn

Senior Manager, Lifecycle Marketing

Melissa Racklin

Melissa Racklin

Senior Vice President, Growth

Alison Weissbrot

Alison Weissbrot

Executive Editor

11:15 AM - 12:00 PM

Healthcare Marketing Has an Infrastructure Problem, Not an Advertising Problem

Healthcare in Focus Conversation Presented in Partnership with Real Chemistry | Featured Group Chat Presented in Partnership with Doceree

12:05 PM - 12:25 PM

Critical Condition: Healthcare Advertising's Creativity Problem

Healthcare in Focus Conversation Presented in Partnership with Real Chemistry

12:30 PM - 12:55 PM

Noom’s Formula for Lasting Transformation

Healthcare in Focus Conversation Presented in Partnership with Real Chemistry

Rachel Mahoney

Chief Brand Officer

Alison Weissbrot

Alison Weissbrot

Executive Editor

1:00 PM - 1:20 PM

Beyond the Campaign: Connected Experiences in Healthcare

Healthcare in Focus Conversation Presented in Partnership with Real Chemistry

1:25 PM - 1:55 PM

The Chaos Advantage: Why Bold Brands Move First

Elyse Blouin

Vice President and General Manager

Jim Joseph

Global Head of Brand Impact

2:00 PM - 2:20 PM

The New Era of Credibility in AI

Featured Conversation with IAS

Lidiane Jones

Chief Executive Officer

Ryan Joe

Editor-in-Chief

2:25 PM - 2:55 PM

Featured Conversation with Amanda Hirsch and Dear Media

Amanda Hirsch

Founder, Creator, and Host

Mark Mullett

President, Global Entertainment

Zoë Ruderman

Chief Content Officer

3:00 PM - 3:45 PM

The Executive Alliance Driving AI

Featured Group Chat Presented in Partnership with Monks

3:50 PM - 4:10 PM

Building Brands in the Age of Borrowed Attention

Featured Conversation with Zappi

Nataly Kelly

Chief Marketing Officer

Ryan Joe

Editor-in-Chief

4:15 PM - 4:45 PM

Featured Conversation with Fluent

4:45 PM - 6:00 PM

Evening Reception Presented by CVS Media Exchange (CMX)

9:00 AM

General Breakfast // Doors Open

10:00 AM - 10:45 AM

The Big Screen's Big Commerce Moment

Group Chat Presented in Partnership with Best Buy Ads

Patrick Albano

Chief Revenue Officer

Catherine Fanone

Catherine Fanone

Senior Sales Director

Lauren Johnson

Deputy Editor, Retail Media and Commerce

10:50 AM - 11:10 AM

Channeling Growth with Smart(er) TV Advertising

Featured Conversation with Google TV

Lisa Siskind Bilgrei

Lisa Siskind Bilgrei

Global Director, Product Monetization and Content Programming

Mark Stenberg

Senior Media Reporter

11:15 AM - 11:35 AM

The Holiday Shopper, Unwrapped

Featured Conversation with CVS Media Exchange (CMX)

Parbinder Dhariwal

Parbinder Dhariwal

Vice President, General Manager

Zoë Ruderman

Chief Content Officer

11:40 AM - 12:10 PM

ADWEEK House Programming

12:15 PM - 1:00 PM

It's Not You, It's My Budget: How to Shop the Season of Tradeoffs

Featured Group Chat Presented in Partnership with Fetch

1:05 PM - 1:25 PM

Beyond the Transaction: Commerce Media and the New Customer Journey

Featured Conversation with Uber Ads

Jess Shuraleff

Head of Sales, US&C

Lauren Johnson

Deputy Editor, Retail Media and Commerce

1:30 PM - 1:50 PM

Turning Holiday Joy into Lasting Brand Love

Featured Conversation with Roundel

Jenny Holleran

Vice President, Partner Solutions Group

1:55 PM - 2:40 PM

The True Cost of Acquisition

Featured Group Chat Presented in Partnership with Shopify

Jess Jacobs

Vice President, Shop Growth and Marketing

Scott Kramer

Chief Marketing Officer

Samir Pradhan

Vice President, Product Management

Lauren Johnson

Deputy Editor, Retail Media and Commerce

3:00 PM - 3:40 PM

Choose Your Player: The Battle for In-Store Leadership

Commerce Connections Presented in Partnership with SMG

Collin Colburn

Vice President, Commerce and Retail Media

Chip Harding

Executive Vice President, Simon Media and Experiences

Austin Leonard

Vice President and General Manager

Britt Polihronis

Britt Polihronis

Chief Operating Officer, RedMedia

Ollie Shayer

Senior Director, Global Strategy and Innovation

3:45 PM - 4:10 PM

From Story to Store: Creating Connected Campaigns Across Every Touchpoint

Commerce Connections Presented in Partnership with SMG

Brian Monahan

Senior Vice President, Retail Media

Zoë Ruderman

Chief Content Officer

4:15 PM - 4:50 PM

Media on the Move: How Brands Are Winning Across the Travel Journey

Commerce Connections Presented in Partnership with SMG

Shane Dwyer

Vice President, Advertiser Solutions

Chris Norton

Senior Vice President, Marketing Capabilities

Sean Crawford

Managing Director, North America

5:00 PM - 7:00 PM

Evening Reception Presented by SMG

9:00 AM

General Breakfast // Doors Open

10:00 AM - 10:45 AM

Paid and Earned Need Couples Counseling

Featured Group Chat Presented in Partnership with Weber Shandwick

Kelsey Agostinelli

Kelsey Agostinelli

Vice President, Marketing Operations

Joy Farber Kolo

Joy Farber Kolo

Chief Innovation and Integration Officer

Jonathan Rigby

Global Chief Strategy Officer

Alison Weissbrot

Alison Weissbrot

Executive Editor

10:50 AM - 11:10 AM

Culture Happens Together

Featured Conversation with Screenvision

Mark Stenberg

Senior Media Reporter

11:15 AM - 11:45 AM

ADWEEK House Programming

11:50 AM - 12:10 PM

From Media Buy to Fan Buy-In

Featured Conversation with Scripps

Brian Norris

Executive Vice President and Chief Revenue Officer

12:15 PM - 1:00 PM

Featured Group Chat Presented in Partnership with Taboola

Adam Singolda

Chief Executive Officer

Ryan Joe

Editor-in-Chief

1:25 PM - 1:45 PM

Featured Conversation with Dash Social

Hannah Graham Rose

Hannah Graham Rose

Head of Creative AI Strategy

Jenny Rooney

Chief Brand and Community Officer

1:50 PM - 2:20 PM

Agree to Disagree

Jessica Tarlov

Author; Co-Host, Fox News' "The Five"; Co-Host, "Raging Moderates" Podcast

Zoë Ruderman

Chief Content Officer

2:25 PM - 2:45 PM

How Brands and Agencies Can Own the Algorithm

Featured Conversation with Silverpush

Sydney Axelrod

Paid Search Director

Scott Stewart

Executive Vice President

Amy Unrau

Vice President, Sales

Trishla Ostwal

AI and Tech Reporter

2:50 PM - 3:20 PM

ADWEEK House Programming

3:25 PM - 3:45 PM

Featured Conversation with Elite Media

Chris Crawford

Founder and Chief Executive Officer

3:50 PM - 4:10 PM

Featured Conversation with Albertsons

4:15 PM - 4:45 PM

ADWEEK House Programming

4:45 PM - 6:00 PM

Evening Reception Presented by Silverpush